Listen & move forward.

Sona8 interviews the people in your organisation and tests what you've heard. Within weeks you see where your impressions hold, where work stalls and what people expect from you.

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A leader listening to a colleague over coffee at a small table

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New in the role or years in, it's impossible to hear from everyone.

New in the role: your first conversations are with the people on your calendar, and everyone is still getting to know you.

Years in: after a reorg or a merger, a lot happens between the teams and you, and not all of it reaches your desk.

The people doing the work see where it stalls. Hearing from all of them yourself would take the year.

Your conversations first. Then everyone.

  1. Weeks 1 and 2

    You meet people

    Your leadership team and the people you choose. You leave with a hypothesis, new or long held, worth testing.

  2. Week 3

    Interviews at scale

    10 to 20 minutes each, by phone or in the browser. The questions come from what you heard.

  3. Week 4

    You read your baseline

    Counted by team and department, with the sentences behind every number.

  4. Then

    You go where it's unclear

    Your next visits go to the teams where the picture is mixed. At month six, you ask again.

Your baseline, four weeks in.

What 1,140 people told the new managing director

Your first impressions, tested

Approvals slow everyone down

Confirmed

Headquarters and the business units want different things

Mixed

The new planning tool is the main problem

Not supported

What people expect from you first

Fewer projects at the same time388
Decisions made closer to the work301
A clear answer on the restructuring244

The strategy, as each level describes it

Leadership team“Grow in services.”

Managers“Cut costs this year.”

Teams“I don't know.”

Example only, not a client result
“The best CEOs listen first. To steer an organization through today's rapidly changing environment, start by listening to your frontline and close the loop with their feedback.”
Neal HartmanNeal HartmanDistinguished Senior Lecturer and Head of Managerial Communication, MIT Sloan School of Management

What would your organisation tell you? Let's listen.

NS

Niklas Schneider

Founding Account Executive

First call

  • 30 minutes
  • Video call, link in the invite
  • Berlin time (CET)
November 2026

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